SEO Articles

/SEO Articles

SEO or search engine optimisation is all about editing a website in order to get to the top of search engines results such as Google, Yahoo, Bing in the UK

How To Get Higher On Google 2017

I've updated this article in January 2017 as it was originally written 5 years earlier. It's interesting to note that not a lot has changed over the past five years, mainly the need to optimise for mobile search and a couple of other bits, This is the question that most website owners ask, "How do [...]

By | January 29th, 2017|SEO Articles|Comments Off on How To Get Higher On Google 2017

Basic SEO Guide – Keep It Simple

[last updated Jan 2017] I've lost count of the number of times that I've been asked to look at the SEO of a website only to find the same thing, A client who has worked with a web designer to create a lovely looking website only to be disappointed that it isn't showing in the [...]

By | January 17th, 2017|SEO Articles|Comments Off on Basic SEO Guide – Keep It Simple

SEO Liverpool

I was speaking today to a client who told me that they'd performed a search on Google for SEO Liverpool and that I hadn't shown up in the search results. I have to admit that the simple reason for this is, I've never once targeted that phrase. Liverpool, despite being the nearest city to where [...]

By | August 26th, 2014|SEO Articles|Comments Off on SEO Liverpool

Should I Use Google Adwords?

I get asked about Google Adwords a great deal by a diverse group of clients and if I'm honest the answer I give is slightly different each time depending on the type of business. Earlier this week  beauty blogger Karen from "Liverpool Lashes" mentioned me in a blog post, this was then shared on various [...]

By | May 15th, 2014|SEO Articles, Websites for local business|Comments Off on Should I Use Google Adwords?

Google Hummingbird Update and What It Means To You

Anyone remotely interested in web design or SEO will have been used to hearing about Google algorithm updates over the past few years, regardless of if you're an SEO expert or a a small business owner who updates your own website, then you may have been completely unaware that Google have rolled out a huge [...]

By | September 30th, 2013|SEO Articles|Comments Off on Google Hummingbird Update and What It Means To You

Matt Cutts For A Day

The idea to be Matt Cutts for a day was the brainchild of SEO guru and all round decent guy Terry Simmonds, The idea was that a group of us change our Google profile photos and publish a post about being Matt Cutts for just one day. Who is Matt Cutts? Matt is the head [...]

By | April 1st, 2013|SEO Articles|Comments Off on Matt Cutts For A Day

Facebook Graph Search – A New SEO Challenge

It was only a matter of time really, a flurry of privacy changes in December last year and now the announcement of a search engine powered by Facebook, integrated with Bing and named "Facebook Graph Search". You may recall that I have wrote a few articles about ensuring that your website and your website SEO [...]

By | January 17th, 2013|SEO Articles, Websites for local business|Comments Off on Facebook Graph Search – A New SEO Challenge

The Future Of SEO

This article was originally published in October 2012 and was revised in January 2013. 2012 was the annus horribilis for SEO professionals and website owners alike. No sooner had the Google Panda update drawn first blood, the Penguin update came along with an uppercut. Several more updates and refreshes throughout the year landed some blows and [...]

By | January 12th, 2013|SEO Articles|Comments Off on The Future Of SEO

SEO For Bing

In January 2012 I wrote an article entitled "Don't Ignore Bing When Planning Your SEO", I thought today may be a good time to revisit the topic. Experian Hitwise have just announced that the Google UK Market Share fell below 90% last month for the first time in 5 years. This represents a fall of [...]

By | November 8th, 2012|SEO Articles, Websites for local business|Comments Off on SEO For Bing

YouTube and SEO

YouTube is the second largest search engine in the world, in the words of Michael Caine "Not a lot of people know that!" Is YouTube good for SEO? In a word yes and for several reasons, If uploaded correctly YouTube videos can provide a good link back to your site. In addition it's always good [...]

By | October 3rd, 2012|SEO Articles|Comments Off on YouTube and SEO

Why is my website not showing in Google?

"Why is my website not showing in Google" is a question that web designers and SEO consultants get asked all the time. You're very lucky if your new website makes it to page one straight out of the box. It happens, but it's rare. If you fancy doing a bit of DIY SEO then this [...]

By | July 24th, 2012|SEO Articles, Websites for local business|Comments Off on Why is my website not showing in Google?

One page websites or microsites

What is a Microsite? A Microsite is a small website usually focused on a particular product, service or geographical location. You may have seen car manufacturers use microsites to launch a new model. Usually its a flashy affair full of stunning graphics and snazzy sounds. You'll also notice that its heavily linked from the main [...]

By | May 30th, 2012|SEO Articles, Website design, Websites for local business|Comments Off on One page websites or microsites

Google Venice Update – Local Search SEO

Google announced another algorithm update a few weeks ago under the code name Venice. The update is rumoured to include 40 algorithm changes not all of which affect local SEO but none the less that is the biggest news story to come out of the Venice release. You may have noticed that when you perform a [...]

By | April 11th, 2012|SEO Articles, Website design, Websites for local business|Comments Off on Google Venice Update – Local Search SEO

Website SEO for Local Businesses

Website SEO is a must if your website targets a local area. Search Engine Optimisation is much easier on a local level for the simple reason that there is less competition. To give you an example, a search for "Website SEO" Brings up 440 million search results whereas a local search for "Website SEO Merseyside" [...]

By | March 11th, 2012|SEO Articles, Websites for local business|Comments Off on Website SEO for Local Businesses

Why does my business need a blog?

Why your business should blog. Over the past few years Blogging has grabbed the attention of marketing professionals around the world and has become an essential tool for businesses large and small. 'What exactly is a blog?' I hear you ask, well stick around and I'll explain what a blog is, why your business should [...]

By | February 26th, 2012|SEO Articles, Website design, Websites for local business|Comments Off on Why does my business need a blog?

Contextual Links – What are they?

SEO specialists in the UK and the rest of the World went mad a few years ago on the importance of links. The more links you pointed into a website the higher up the Google results page you would go. For a while this was true but any SEO expert worth his salt knew that [...]

By | February 24th, 2012|SEO Articles|Comments Off on Contextual Links – What are they?

QR codes, What are they and can they help my website SEO?

QR Code QR codes it seems are a new technology, it may surprise you then to learn that they were invented 8 years ago by a company called Denso Wave in Japan which is a subsidiary of Toyota. It's perhaps common knowledge that Toyota have been at the forefront of lean production since the early [...]

By | February 12th, 2012|SEO Articles, Website design, Websites for local business|Comments Off on QR codes, What are they and can they help my website SEO?

The importance of ongoing SEO

SEO isn't something that you do once and forget. The front page of Google™ has limited spaces available. Do a search for your most key search term and look at the sheer number of results. Everyone of those results belong to a company or organisation who all desire their website to be on page one [...]

By | January 16th, 2012|SEO Articles, Websites for local business|Comments Off on The importance of ongoing SEO

Don’t ignore Bing when planning your website SEO

Microsoft for years have dominated world technology, to be fair it has rested on its laurels for the past few years as smaller and more innovative companies explored new ideas and advances. The market for computing needs changed rapidly with the introduction of smartphones and now iPads and similar tablets and yet Microsoft didn't seem [...]

By | January 3rd, 2012|SEO Articles|Comments Off on Don’t ignore Bing when planning your website SEO

Get Ready for Google +1

The dance will be changing again soon it would seem. Voting and ranking by end users does seem to be the way forward. Review sites such as Trip Advisor have enjoyed spectacular success mainly down to the reviews and ratings left by actual holiday makers.  Even Ebay are constantly making their sellers jump through hoops [...]

By | June 18th, 2011|SEO Articles|Comments Off on Get Ready for Google +1

Choosing a Domain Name After The EMD Update

  This original article was published on 15th Jun 2011. Following the recent Exact Match Domain update by Google the article was edited on 5th October 2012 You may already have a domain name, you may just have hit lucky and picked the right one, You may be considering a new website design or simply [...]

By | June 15th, 2011|SEO Articles, Website design|Comments Off on Choosing a Domain Name After The EMD Update

Common misconceptions about SEO

SEO or to give it its full title Search Engine Optimisation is a term surrounded in mystique. This misconception alone was key when I chose a domain name for this website "Google Wizard". Just to be clear, I'm not a Wizard, I'm a regular guy who lives in a small town called St Helens somewhere [...]

By | June 15th, 2011|SEO Articles|Comments Off on Common misconceptions about SEO