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Tag archive: SEO

Should I Use Google Adwords?

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I get asked about Google Adwords a great deal by a diverse group of clients and if I’m honest the answer I give is slightly different each time depending on the type of business. Earlier this week a good friend and beauty blogger Karen from “Liverpool Lashes” mentioned me in a blog post, this was…

Google Hummingbird Update and What It Means To You

Anyone remotely interested in web design or SEO will have been used to hearing about Google algorithm updates over the past few years, regardless of if you’re an SEO expert or a a small business owner who updates your own website, then you may have been completely unaware that Google have rolled out a huge…

Basic SEO Guide – Keep It Simple

I’ve lost count of the number of times that I’ve been asked to look at the SEO of a website only to find the same thing, A client who has worked with a web designer to create a lovely looking website only to be disappointed that it isn’t showing in the search results for any…

The Future Of SEO

This article was originally published in October 2012 and was revised in January 2013. 2012 was the annus horribilis for SEO professionals and website owners alike. No sooner had the Google Panda update drawn first blood, the Penguin update came along with an uppercut. Several more updates and refreshes throughout the year landed some blows and…

How To Get Higher On Google

This is the question that most website owners ask, “How do I get higher on Google” or “How do I get on page one of Google“. Ask any SEO expert worth his/ her salt and they will tell you the same thing, “Provide relevant and quality content”. It simply isn’t enough to just launch a…

SEO For Bing

In January 2012 I wrote an article entitled “Don’t Ignore Bing When Planning Your SEO“, I thought today may be a good time to revisit the topic. Experian Hitwise have just announced that the Google UK Market Share fell below 90% last month for the first time in 5 years. This represents a fall of…

Website SEO for Local Businesses

Website SEO is a must if your website targets a local area. Search Engine Optimisation is much easier on a local level for the simple reason that there is less competition. To give you an example, a search for “Website SEO” Brings up 440 million search results whereas a local search for “Website SEO Merseyside”…

Contextual Links – What are they?

SEO specialists in the UK and the rest of the World went mad a few years ago on the importance of links. The more links you pointed into a website the higher up the Google results page you would go. For a while this was true but any SEO expert worth his salt knew that…

The importance of ongoing SEO

SEO isn’t something that you do once and forget. The front page of Google™ has limited spaces available. Do a search for your most key search term and look at the sheer number of results. Everyone of those results belong to a company or organisation who all desire their website to be on page one…

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